Monthly Archives: May 2015

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Match Point – Modified Broad Match Vs Phrase Match

How do you know what keyword match types will garner the best results out of your AdWords campaign? And what really IS the difference between modified broad and phrase match? Sam Thomas takes a closer look at the two keyword types. Keywords come in various guises – exact, phrase match, modified broad and broad match. […] Read More →

Google AdWords Country-Restricted Content: The Ultimate Cheat Sheet

Want to use AdWords to advertise your services abroad? Use our country-by-country cheat sheet to check if you’re likely to face any restrictions, as laid out in Google’s advertising policies. The easiest way to use this cheat sheet is to use the ‘find’ command in your browser to search for the country you’re looking to […] Read More →

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